Wednesday, September 3, 2014

Eat That Frog - Chapter 14 - Put the Pressure on Yourself


  • The first requisite for success is the ability to apply your physical and mental energies to one problem incessantly without growing weary.
    • Thomas Edison
  • Only about 2 percent of people can work entirely without supervision
  • To reach your full potential, you must form the habit of putting the pressure on yourself and not waiting for someone else to come along and do it for you
  • Lead the field
  • See yourself as a role model for others
  • Create imaginary deadlines
  • One of the best ways for you to overcome procrastination is by working as though you had only one day to get your most important jobs done

Tuesday, September 2, 2014

Eat That Frog - Chapter 13 - Identify Your Key Constraints


  • Concentrate all your thoughts on the task at hand.  The sun's rays do not burn until brought to a focus.
    • Alexander Graham Bell
  • Identify the limiting factor
  • The accurate identification of the limiting factor in any process and the focus on that factor can usually bring about more progress in a shorter period than any other single activity.
  • The 80/20 rule applied to constraints
  • Look into yourself
    • What is it in me that is holding me back?
    • What sets the speed at which I get the results I want?
  • Strive for accuracy

Eat That Frog - Chapter 12 - Leverage Your Special Talents


  • Do your work; not just your work and no more, but a little more for the lavishing's sake - that little more which is worth all the rest.
    • Dean Briggs
  • Increase your earning ability
    • What is it that you do especially well?
    • What are you good at?
    • What do you do easily and well that is difficult for other people?
    • Looking back at your career, what has been most responsible for your success in life and work to date?
    • What have been the most significant frogs you have eaten in the past?
  • Do what you love to do

Eat That Frog - Chapter 11 - Upgrade Your Key Skills


  • The only certain means of success is to render more and better service than is expected of you, no matter what your task may be.
    • Og Mandino
  • Anytime you stop striving to get better, you're bound to get worse.
    • Pat Riley
  • Never stop learning
  • Rule
    • Continuous learning is the minimum requirement for success in any field.
  • Three steps to mastery
    • Read in your field one hour per day
    • Take every course and seminar available on key skills that can help you
    • Listen to audio programs in your car

Wednesday, August 20, 2014

Eat That Frog - Chapter 10 - Take It One Oil Barrel at a Time


  • Persons with comparatively moderate powers will accomplish much, if they apply themselves wholly and indefatigably to one thing at a time.
    • Samuel Smiles
  • Crossing a great desert
    • Black barrels every 5km as marker
  • Discipline to take one step at a time
    • Go as far as can see, then you will see far enough to go further
  • Leap, and the net will appear!

Tuesday, August 19, 2014

Platinum Presenters - How To Find Leads For Coaches And Customers


  • How to find leads for Coaches and Customers, especially when you aren't a Diamond or Star Diamond yet.
  • Christine Dwyer
  • 100k team coaches
  • Announcements
    • Weekly calls changing in October to monthly calls
    • Newsletter goes out on Monday evening / Tuesday morning
    • Platinum Presenters Facebook page
    • "What is Beachbody Coaching?"
      • Quick short video (2.5m) - watched
      • Normal video (20m)
    • Getting started coach training coming out
      • Automatic videos sent
      • 10 days
    • Platinum edge Nov 7-9 in Dallas - I WANT TO BUT CANT AFFORD IT
  • Coaches don't want to be a sales person or stalker.
  • Different than home market business
  • We all offer some product or service
  • Difference is me!
  • Change mindset
    • Not about selling
    • Not about signing up coaches
    • Its about being a part of a lifestyle
  • 4 Areas
    • Nutrition
    • Exercise
    • Accountability
    • Build your own business
  • Speak to each person's need
  • Who is your market?
  • No leads
  • Social media not at start
  • Warm market? (what is this?) People they know at first
  • Her yellow pad had all her names
  • Social media takes time to grow
  • Tarah Carr - lived on military base
  • Scared to talk to people you know
    • It's no big deal
  • How to present so it is no big deal
  • Try to get 10 success club per month
  • Who do you see all the time?
  • Putting up videos keeps her honest
    • Nutrition
    • Exercise
  • Don't put up videos if not trained.
  • Maybe go get certified <- investigate
  • Not easy to get leads from social media
  • Build social media
  • People you see, People you know
  • Three C's every day
    • Content
      • Value, conversation, share, etc.
      • Pose questions
      • Consistent w/brands
    • Consistency
      • Post multiple times per day
      • hoot suite <- investigate
    • Connecting
      • Reply to content
      • Like their comments
      • Go to their stuff and like it
  • Make a list
    • Places I go
    • Things I do
  • Make a list of people in those locations
  • Make a list of stories
  • Think how to solve the piece of the puzzle w/person
  • Rule of thumb
    • Did you immediately say yes when asked to join Beachbody?  Most say no.
  • Plant the seed.  A flower will pop.
  • Impatient will only happen when you talk to only a few people.
  • "I don't need you" recorded call <- investigate
    • Should be passionate
    • I don't need you, but it would be great for if you would.
    • Don't need to beg
    • They need me
    • Have you ever considered?
  • Take the weight off that you don't need them
  • Get out of the habit of emailing about it
  • Focus on having more conversations.  Phone, personal
  • Follow up tips
    • Video
      • Don't you see you're already doing it?
      • Paint the picture
    • The person needs a decision
      • More time or pulling the trigger
    • Always ask for referral

NWC - 8/18/14 - Creating Coach Confidence


  • Search summit 2014 workshops
  • Recognition
  • $40k, now tripled.
  • 9 star diamond Emma Whaley
  • How introduced
    • Signed up to be a discount coach
    • Lots of kids
    • Needs Shakeology for the nutrition
  • Was there a turning point?
    • Had to cancel unless get more coaches cause couldn't afford it
    • No hot burning why
    • Diamond but dropped to ruby.  Needed to move forward.
  • Lost rank, which was a lack of confidence
  • Coaches are leaders!  Needs confidence
  • Why add coaching?  Why does it need to work?
  • This is MY business
  • I do, we do, you do method
  • Shared vision board
  • Business activity tracker
  • Accountability group around vital behaviors
  • 3 way message calls
    • Share what doing with the challenge
    • Gets up line involved
    • Gives credibility
    • Allows new coach also hear
    • Easier to invite
  • Find out goals to customize information
  • Give an opinion as a friend
  • Share, Solve, and Invite
  • Samples of scripts in back office
  • Sharing what you love
  • Team up helps
  • Don't be hesitant to reach out to other coaches
  • Biggest things
    • Strong why power
    • Feel valuable and confident
    • Stick with it
  • Don't reinvent the wheel, understand the wheel
  • Went from a NO family to a YES family
  • Take a hold of the day.

Wednesday, August 13, 2014

Eat That Frog - Chapter 9 - Prepare Thoroughly Before You Begin


  • No matter what the level of your ability, you have more potential than you can ever develop in a lifetime.
    • James McCay
  • Create a comfortable work space
    • The most productive people take the time to create a work area where they enjoy spending time
  • Get on with the job
  • Launch toward your dreams
    • Get it 80% right and then correct it later
    • Be prepared to fail over and over
  • Take the first step
    • Assume the body language of high performance

Tuesday, August 12, 2014

Eat That Frog - Chapter 8 - Apply the Law of Three


  • Do what you can with what you have, where you are.
    • Theodore Roosevelt
  • What are your three most important BUSINESS or CAREER goals right now?
  • What are your three most important FAMILY or RELATIONSHIP goals right now?
  • What are your three most important FINANCIAL goals right now?
  • What are your three most important HEALTH goals right now?
  • What are your three most important PERSONAL and PROFESSIONAL DEVELOPMENT goals right now?
  • What are your three most important SOCIAL and COMMUNITY goals right now?
  • What are your three biggest PROBLEMS or CONCERNS in life right now?
  • Answer in 30 seconds or less
  • Time management is a means to an end
  • Rule:
    • It is the QUALITY of time at work that counts and the QUANTITY of time at home that matters
  • Balance is not optional
  • Moderation in all things
  • Balance all the time

Eat That Frog - Chapter 7 - Focus on Key Result Areas


  • When every physical and mental resource is focused, one's power to solve a problem multiplies tremendously
    • Norman Vincent Peale
  • A key result area is defined as something for which you are completely responsible.
  • The big seven in management and sales
    • Management
      • Planning
      • Organizing
      • Staffing
      • Delegating
      • Supervision
      • Measuring
      • Reporting
    • Sales
      • Prospecting
      • Building rapport and trust
      • Identifying needs
      • Presenting persuasively
      • Answering objections
      • Closing the sale
      • Getting resales and referrals
  • Clarity is essential
  • Give yourself a grade
  • Rule
    • Your weakest key result area sets the height at which you can use all your other skills and abilities
  • Poor performance produces procrastination
  • The great question
    • What one skill, if I developed and did it in an excellent fashion, would have the greatest positive impact on my career?

Eat That Frog - Chapter 6 - Use the ABCDE Method Continually


  • The first law of success is concentration - to bend all the energies to one pint, and to go dirtily to that point, looking neither to the right nor the to the left.
    • William Mathews
  • Think on paper
  • Place A, B, C, D, E next to each item
  • A is defined as something that is very important, something that you MUST do
  • B is defined as a task you SHOULD do
  • C is defined as something that would be NICE to do
  • D is defined as something you can DELEGATE to someone else
  • E is defined as something that you can ELIMINATE altogether
  • Take action immediately.

Eat That Frog - Chapter 5 - Practice Creative Procrastination


  • Make time for getting big taste done every day.  Plan your daily workload in advance.  Single out the relatively few small jobs that absolutely must be done immediately in the morning.  Then go directly to the big tasks and pursue them to completion.
    • Boardroom Reports
  • Procrastinate on small tasks
  • Priorities versus Posteriorities
  • Rule
    • You can get your time and your life under control only to the degree which you discontinue lower-value activities.
  • Say No!
  • Procrastinate on purpose
  • Set posteriorities on time consuming activities
  • Cut down on TV

Eat That Frog - Chapter 4 - Consider the Consequences


Here are my notes on this chapter:
  • Every great man has become great, every successful man has succeeded, in proportion as he has confirmed his powers to one particular channel.
    • Orison Swett Marden
  • Your attitude toward time, your "time horizon" has an enormous impact on your behavior and your choices.
  • Rule
    • Long term thinking improves short-term decision making
  • Make better decisions about time
  • Before starting on anything, you should always ask yourself "What are the potential consequences of doing or not doing this task?"
  • Rule
    • Future intent influences and often determines present actions
  • Thing about the long term
  • Motivation requires motive
  • Obey the law of forced efficiency
  • The law of forced efficiency states
    • There is never enough time to do everything, but there is always enough time to do the most important thing.
  • Rule
    • There will never be enough time to do everything you have to do
  • Deadlines are an excuse
  • Three questions for maximum productivity
    • What are my highest value activities?
    • What can I and only I do that if done well will make a real difference?
    • What is the most valuable use of my time right now?
  • Things that matter most must never be at the mercy of things that matter least.

Team Fit Finances - Tips From 5 Years of Coaching w/Kathryn McGinn

Here are my notes from this call:

  • Kathrynn McGinn
    • Diamond coach
    • Lessons learned
    • Works from home for day job
    • Was going to office every day
    • 30 lbs overweight
    • Hooked on turbo jam
    • 3 way call with up-line coach and Holly
    • 30 days went Emerald
    • Took a step back
    • Post partum depression
    • STEP AWAY FROM THE COOKIE
    • Up-line reached out
      • Peggy - Diamond coach
  • What did she learn?
  • #1 - Finding a success partner
    • Push me 
    • Challenge me
    • Not let me cop out
    • Don't let each other slack off
    • Accountability
    • In TFF, say you need an accountability partner
  • #2 - Make your team your priority (if Emerald or above)
    • The team needs their coach
    • Celebrate success
      • Shout outs
    • Facebook like page for personal team
    • Build your leaders
  • #3 - Consistency
    • Treat the business as a business
    • Power hour on platinum presenters
    • Schedule content with hoot suite
  • #4 - Find a focus
    • Embrace and be yourself
    • Don't be an expert at everything - you can't.
  • #5 - Events
    • Go to all events
    • Get pumped up
    • Get to summit
    • Platinum Edge
  • Bonus
    • Build your own support system

Monday, August 11, 2014

Platinum Presenters - The Art of Self Promotion on Social Media

Here are my notes for this call:

  • Cristine Dwyer 
    • 2x superstar diamond coach
    • 5x elite coach
  • House keeping
    • Join newsletter (still haven't received a newsletter in email)
  • Recorded calls
  • The platinum edge 2013
    • Nov7 - 9 2014
    • Tickets flying
  • Activities to create a full time income
    • Hobby vs Career <- view this
    • Beachbody recorded all workshops
    • Expected in coach office
  • Rank advancements
    • 4.1 k per week = WOW
    • 2 star quarterly profit sharing - $1000 per quarter
    • 5 star, 10 star diamond pool
  • Milestones
  • The art of self promotion on social media
    • How to walk the line between gaining a following and becoming sickeningly self promotional
    • Share outstanding content
    • Be transparent
    • Show your work
    • Check the numbers
  • How much promotion is too much?
    • 4/2/1 - Blend of your content, other's content, and personal updates.
      • 4 should be content from others
      • 2 should be content from you
      • 1 should be personal status updates
    • Rule of 1/3s (thirds)
      • 1/3 updates about you and your content
      • 1/3 updates for sharing content from others and surfacing ideas
      • 1/3 updates are based on personal interaction that build your brand
    • 20 to 1 - Jab, jab, jab, right hook
      • 90%/10% - depends on the day
    • Put up relative content
    • 80/20 relates to everything
    • See the response
      • morning post 10am no response
      • could be at different time you get a response
    • Best way
      • down play, be humble, tell a story
      • losing flexibility, movement from PiYo
        • example story
    • Don't put links to store on Facebook posts
    • Boil it down to exactly what they need
  • Self promotion works with value and egnagement
    • Trained to think self promotion is a bad thing
    • Self promotion
      • Content is outstandingly useful and always adds value
        • Look at content - did it add value?
        • ideas around other products
    • Value takes front seat
      • Give props
      • Repurpose content
        • Not everyone saw old post
  • Window into your world
    • Transparency
      • People want to know you're just like them
      • Fitness professionals struggle
    • Sharing your work
      • The more you help others succeed it comes back ten fold
    • 10 rules
      • You don't have to be a genius
      • Think process, not product
      • Share something small every day
      • Open up your cabinet of curiosities
      • Tell good stories
      • Teach them what you know
      • Don't turn into human spam
      • Learn to take a punch
      • Sell out
      • Stick Around
  • Tell it
    • Tell good stories
    • Share your work - lets learn this together
    • Engage
    • Sharing content is a broadcast, engaging is a conversation
    • Arm then with exact training
    • Build confidence and excitement
    • Take the pressure off
  • Baby steps
    • Start with something small
    • Repost same content different days, times, verbage
    • Analytics
    • Klout
    • Customer survey fond pushing a sale can drop consumer trust by 50%
    • Never push a sale
  • I don't know what to post
    • Brainstorm you
    • Pick 3 main topics
    • research your go to sites for your contact / inspiration
    • Take the highlights and boil it down
So many of our dreams at first seem impossible, then they seem improbable, and then, when we summon the will, they soon become inevitable.  - Christopher Reeve


Friday, August 8, 2014

Eat That Frog - Chapter 3 - Apply the 80/20 Rule to Everything


  • "We always have time enough, if we will but use it aright." - Johann Wolfgang Von Goethe
  • 80/20 rule is called Pareto Principle after founder, Italian economist Vilfredo Parento in 1895
  • Number of tasks versus importance of task
  • Focus on activités, not accomplishments
  • Before you begin work always ask yourself:
    • "Is this task in the top 20 percent of my activities or in the bottom 80 percent?"
  • Rule:
    • Resist the temptation to clear up small things first.
  • Motiviate yourself
  • Effective, productive people discipline themselves to start on the most important task that is before them.

NWC - Create Consistency, Create Success

Here are my notes on the National Wakeup Call, covering Create Consistency, Create Success:

  • 27k new coaches in July
  • Elite 10 adventure, week in Italy
  • Can go on trip with consistency
  • Make it a 2 year plan to be Elite 10
  • Announcements
    • August challenge pack promotion
      • 10 minute trainer $180 usual / $160 in August
      • Focus T25 $205 usual / $180 in August
    • Success club promotion if hit success club 5
      • Stability ball
      • Agility Ladder
      • Jump rope
      • FAQ 1170
    • Coach Basic Blitz
      • Largest coach training basics
      • For existing coaches too
      • Leaders should register participants
      • Saturday August 9 surge call from 9-11am. 
      • FAQ 9791
      • Reach-out to up-line diamond
    • Focus T25 and Insanity apparel launch
      • FAQ 9803
    • Breaking News
  • Rank advancements
    • 1156 rank advancements
    • 97 new diamonds
  • Raina O'Dell
    • Coach since April 2013
    • 7 star diamond, 10 star qualifying
    • In success club all months
    • Sponsored 79 coaches, only one has cancelled
    • On pace to be a six figure earner
    • Overland Park, KS
    • Take away - Consistency
    • 3 Vital behaviors
    • Testimony
      • Bad marriage now restored
      • Ready for a change, health and fitness related
      • God brought it to her
    • A ha moment
      • Sponsor took time to support
      • Invited to leadership
      • Shifted from commissions to recruiting coaches and helping people
    • First point - Consistency in inviting
      • 2 new coaches a week
      • Find who has a why
    • Second point - Consistency in posting
      • Post every day (3-5 times)
      • Adult life things
      • Be open
    • Third point - Consistency in training
      • Run coach basics group every month
      • First 30 days get to Emerald
      • Dash to diamond
      • Two posts a week looking for new coaches
  • Review
    • Consistency in Inviting
    • Consistency in Posting
    • Consistency in Training
  • Since becoming a coach
    • It takes time
    • Do not give up
    • Husband was able to quit his job
    • Moving to California

Wednesday, August 6, 2014

Eat That Frog - Chapter 2 - Plan Every Day in Advance

Here are my notes from chapter 2:

  • "Planning is bringing the future into the present so that you can do something about it now."
    • Alan Lakein
  • How to eat an elephant?  One bite at a time!
  • "Taking action without thinking things through is a prime source of problems."
    • Alec MacKenzie
  • Six P Formula
    • Proper Prior Planning Prevents Poor Performance
  • Always work from a list
  • Different lists for different purposes
    • Master list
    • Monthly list - create at the end of the month for the next month
    • Weekly list
    • Daily list
  • Tick off items as they are completed.  It makes you feel the success.
  • 10/90 rule - The first 10 percent of time that you spend planning and organizing your work before you begin will save you as much as 90 percent of the time in getting the job done once you get started.

Team Fit Finances - Summit Recap and Challenge Groups - Notes

Here are my notes from the TFF call:

  • 6pm call, Ellen doing the call
  • Recap of summit
  • Newsie things
    • Clinical study of Shakeology
      • Weight loss, steady
      • Lowers cholesterol / sugar level
      • In the back office
    • 3 day refresh
      • 3 day cleans, 3 shakes a day with a salad
      • in video library
      • Vegan Shakeology
      • Vanilla fresh
      • Detox
      • Fiber sweep
      • Not a deprivation, and can work out
      • $60 with out Shakeology, $70 with
    • Piyo
      • Challenge pack
    • Team cup is going on
    • P90
      • Coming in the fall
      • gateway program to extreme
    • All can be found in the video library
  • Always read breaking news
  • Summit seminar led by Beck, Lauren, and Heather
  • Run 2 challenge groups per month
    • Run one at the beginning of the month, and one at the middle
    • Use clever verbiage
    • Soft language, not sales like
    • "Front door defense" - people recoil
    • Be ourselves, honest, open
  • Don't limit audience
    • Example is Les Mills Pump
    • You can have any program challenge group 
      • One can be P90X, another Insanity
  • Running contests can help a challenge group be vibrant
    • Who had most posts
    • Who had best recipe
    • Theme days
  • Give lots of shout outs, but get permission first
  • Customize Facebook posts that come from Beachbody
    • An example is remove the copyright symbol from the message
    • Use casual language
  • Show up every day in challenge group
    • Make a morning post
    • Read posts throughout the day
    • Make a meaningful post at night
  • Look for challengers that are doing their workout eagerly
    • Best coach prospect
    • Reach out privately
  • Can get a sub
    • Ask a leader in the group
  • Objection to being a leader
    • "I'm not fit enough!"
    • You don't have to be great, just be on their way
  • Don't feel like they need convinced
  • Don't get discouraged for lack luster groups
Then it went on to new coach information:
  • Send new coach email
    • Template that can be used
    • Under followup
  • Holly created YouTube series
    • "Constant Contact"
  • What type of coach do they want to be?
    • Discount
    • Learning More
    • Business Builder
  • Add new coach to Team Fit Finances
  • Create a downline group
  • Make sure they can get into the back office
    • Find news and training
    • Certificate of completion of new coach training
  • Get them plugged into an apprentice group
  • Setup getting started right call
    • How to send videos
    • How to EFT
    • How to edit website
    • Replay of weekly wakeup call
  • Give Go Pro / Compound Effect to new coaches
  • Month 1 goal
    • Success club
    • Challenge group
  • New starts challenge group wile uplink does leading of the group
  • Month 2 goal
    • Emerald
  • When they're ready for their grand opening
  • Success is hard work
    • Boring behavior will get us there
    • Don't stop
    • Little things add up

Sunday, August 3, 2014

Eat that Frog Chapter 1 Notes

I'm reading chapter 1 of Eat that Frog, titled "Set the Table".  These are my notes:

  • There is one quality that one must pisses to win, and that is definiteness of purpose, the knowledge of what one wants and a burning desire to achieve it. - Napoleon Hill
  • Clarity is perhaps the most important concept in personal productivity.
  • Here is a great rule for success:
    • Think on paper.
  • Power formula for setting and achieving goals, which consists of seven steps.
  • Step One: Decide exactly what you want.
    • One of the very worst uses of time is to do something very well that need not be done at all.
    • Before you begin scrambling up the ladder of success, make sure that it is leaning against the right building.
  • Step Two: Write it down.
  • Step Three: Set a deadline on your goal; set sub deadlines if necessary.
  • Step Four: Make a list of everything that you can think of that you are going to have to do to achieve your goal.
  • Step Five: Organize the list into a plan.
  • Step Six: Take action on your plan immediately.
  • Step Seven: Resolve to do something every single day that moves you towards y our major goal.
    • Never miss a day.

Friday, August 1st, 2014

On Friday I began working on my assignments given to me by Holly.  The first part I worked on was reading 10 pages of a personal growth book.  I'm reading Eat That Frog, so I started and read through the introduction.  Here are the notes on that:

  • An average person who develops the habit of setting clear priorities and getting important tasks completed quickly will run circles around a genius who talks a lot and makes wonderful plans but who gets very little done.
  • The first rule of frog eating is this:  If you have to eat two frogs, eat the ugliest one first.
  • The second rule of frog eating is this:  If you have to eat a live frog at all, it doesn't pay to sit and look at it for very long.
  • The three Ds of new habit formation:
    • Decision
    • Discipline
    • Determination
Next I listened to the BeachBody call, which I found at: 
Here I my notes for the BeachBody call:
  • Last days of the team cup
  • Tools are in the online office
  • Challenge pack, including Body Beast
    • FAQ 9753
    • FAQ 9925
  • Coach basics blitz 8/11
    • Register
    • FAQ 1381
  • New Apparel
  • Darren (recognition)
  • Theme for the call "Extra Effort"
  • Quote "The difference between greatness and mediocrity is often just a little but of extra effort."
  • Tarah Carr is the guest speaker, who is from Dublin Ohio
  • Tarah had a story and wanted to share it.  Empty seat in audience where her deployed husband should be.
  • Aim for success club every month!
  • Don't let NO hold you back.
  • Feed your mind with personal development
  • Sometimes it is the start that stops most people.
  • The three vital behaviors
  • Create support group and budget challenge group.  Based on Dave Ramsey.
  • Let people hear my voice, not others.
  • Focus on changing lives
  • Tarah has a guild, which I must get.
Next I listened to the Platinum Presenters call, which I found at:
The subject for this call was Facebook Ad Targeting.  Since I'm really new it doesn't all apply right now, but it will.  Here are my notes:
  • Signed up for newsletter
    • Had to use Francis instead of Frank
    • Newsletter comes out on Monday usually
  • Stalk the coach (Holly Hierman)
  • Listen to recorded calls, at least one per week in addition to the current call
  • Listen to podcast while running on the treadmill.  It plants a seed.
  • Coach online office
    • Workshop videos from summit are available in coach training academy, event workshops.
    • "What to do at this rank"
  • Platinum edge conference - weekend of November 7-9 in Dallas
  • Listed all diamonds and up, which is a long list
  • Join date is your start date.  That is when you decide to commit to it
  • 2 star diamond gets profit from company?  Research this.
  • Watch recorded webinar (this is where I switched to instant presenter with slide numbers)
  • Facebook Ad Targeting may not apply immediately since not getting customers from Beachbody
  • 17
    • Don't sound like you're a company employee.
    • Sound like a customer, not a sales person
    • Out to help the customer
    • How?
  • 17.1
    • Call them
  • 17.2
    • Text them
    • People are not expecting a text from a business
  • 17.3
    • Email through the Beachbody system
    • May be blocked or go to the junk folder
  • 17.4
    • Export out of Beachbody so you can email
  • 17.5
    • Facebook search
  • 17.6
    • Send Facebook message
    • Spend the dollar to send the message
  • 17.7
    • Hand write a card
    • Don't sound sales like
  • 18
    • Email is gold
  • 19
    • How to have MORE PEOPLE see what you  have to offer
  • 19.1
    • YOLO = You Online Live Online
  • 19.2 Recall
    • Address book
    • Friend's friends
    • Old life (jobs, college)
  • 19.6 Collect
    • Squeeze page
      • a compliment, something free
      • offer something
    • opt in - "a webber?"
    • Direct promotion - Google forms
    • BB customers (emerald of above)
  • 19.11 Capture
      • School Lists
      • Community
      • Hobby
      • Out and about
  • 20 Targeting Ads
    • Power Editor inside Facebook
    • Brainstorm interests and behaviors
    • Graph search
      • Favorite interest of people who like...
      • Groups of people who like...
      • People who live in...
      • Relative to what searching for...
  • 21 Custom / Lookalike Audiences
    • In power editor
    • Custom audiences
      • Uploaded into Facebook email lists
      • CSV or TXT file and only the email address
      • Need at least 100 matches for it to work
    • Lookalike audiences
      • Facebook can take your custom audience list and create a lookalike audience, which have the same interests and behaviors
      • Suggest keep targeting lists to max of 600k-700k people
  • 22 Manage Ads -> audiences->create audience->custom audience
  • 23 Data file custom audience, data type emails
  • 24 Custom target from your website
    • Retargeting
      • Generate a pixel code from Facebook
      • Place it on your website
      • Facebook "begins" collecting data from that pixel and creates a custom audience
      • Target that list as well as create a looklike audience from that list
  • 25 Create audience from website, view custom audience pixel
  • 26 Lookalike audience in power editor
  • 27 Video of what Beachbody is about.

Thursday, July 31, 2014

First post!

Today I asked Holly Hierman to help me get my Beachbody business moving.  Holly is going to work one on one with me, which I think will really help.  For this week, the tasks she assigned me are:

  1. Read 10 pages of a personal growth book
  2. Listen to the BeachBody(BB) weekly call
  3. Listen to the Platinum Presenters (PP) weekly call
  4. Listen to the Team Fit Finances (TFF) weekly call
The book I am reading is called "Eat That Frog!: 21 Great Ways to Stop Procrastinating and Get More Done in Less Time" by Brian Tracy.