- Cristine Dwyer
- 2x superstar diamond coach
- 5x elite coach
- House keeping
- Join newsletter (still haven't received a newsletter in email)
- Recorded calls
- The platinum edge 2013
- Nov7 - 9 2014
- Tickets flying
- Activities to create a full time income
- Hobby vs Career <- view this
- Beachbody recorded all workshops
- Expected in coach office
- Rank advancements
- 4.1 k per week = WOW
- 2 star quarterly profit sharing - $1000 per quarter
- 5 star, 10 star diamond pool
- Milestones
- The art of self promotion on social media
- How to walk the line between gaining a following and becoming sickeningly self promotional
- Share outstanding content
- Be transparent
- Show your work
- Check the numbers
- How much promotion is too much?
- 4/2/1 - Blend of your content, other's content, and personal updates.
- 4 should be content from others
- 2 should be content from you
- 1 should be personal status updates
- Rule of 1/3s (thirds)
- 1/3 updates about you and your content
- 1/3 updates for sharing content from others and surfacing ideas
- 1/3 updates are based on personal interaction that build your brand
- 20 to 1 - Jab, jab, jab, right hook
- 90%/10% - depends on the day
- Put up relative content
- 80/20 relates to everything
- See the response
- morning post 10am no response
- could be at different time you get a response
- Best way
- down play, be humble, tell a story
- losing flexibility, movement from PiYo
- example story
- Don't put links to store on Facebook posts
- Boil it down to exactly what they need
- Self promotion works with value and egnagement
- Trained to think self promotion is a bad thing
- Self promotion
- Content is outstandingly useful and always adds value
- Look at content - did it add value?
- ideas around other products
- Value takes front seat
- Give props
- Repurpose content
- Not everyone saw old post
- Window into your world
- Transparency
- People want to know you're just like them
- Fitness professionals struggle
- Sharing your work
- The more you help others succeed it comes back ten fold
- 10 rules
- You don't have to be a genius
- Think process, not product
- Share something small every day
- Open up your cabinet of curiosities
- Tell good stories
- Teach them what you know
- Don't turn into human spam
- Learn to take a punch
- Sell out
- Stick Around
- Tell it
- Tell good stories
- Share your work - lets learn this together
- Engage
- Sharing content is a broadcast, engaging is a conversation
- Arm then with exact training
- Build confidence and excitement
- Take the pressure off
- Baby steps
- Start with something small
- Repost same content different days, times, verbage
- Analytics
- Klout
- Customer survey fond pushing a sale can drop consumer trust by 50%
- Never push a sale
- I don't know what to post
- Brainstorm you
- Pick 3 main topics
- research your go to sites for your contact / inspiration
- Take the highlights and boil it down
So many of our dreams at first seem impossible, then they seem improbable, and then, when we summon the will, they soon become inevitable. - Christopher Reeve
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